CodeGuard

Pure Imagination: Delicious Bookish Treats

234 views This article is copyright free and is published in Chocolate » Food and Beverage
Joined: Sep 02, 2016
3115 articles
imagine
As confectionery wholesalers, it’s only natural that we have a passion for the products we sell. This love of chocolate and sweet treats was inspired for many of us by the imaginative and whimsical descriptions of confectionery in our favourite children’s books. From Willy Wonka’s meal-in-a-stick-of-gum, to Harry Potter’s secret trips to Honeyduke’s, talented authors have been moving us (and making our mouths water) for decades.

Here I share three of our favourite inventions from children’s literature and offer some suggestions of grown-up treats which evoke these weird, wacky and delicious creations for your shop.

Charlie and the Chocolate Factory: Willy Wonka’s Whipple-Scrumptious Fudgemallow Delight

Safe to say, Roald Dahl’s Charlie and the Chocolate Factory is not the book to read when you’re on a diet! It you’ve ever been tempted to lick the wallpaper in your grandma’s house or dreamt of swimming in a river of chocolate, you’ll understand the incredible imaginative power of Dahl’s pen.

To capture some of the whimsical nature of Wonka, why not stock the Choccy Scoffy Curious Truffles by the artisan truffle maker Monty Bojangles? There are no lucky golden tickets to be had, but with fun names and vibrant packaging this brand will bring a dash of the ridiculous (and delicious) to your retail space.

The Lion, the Witch and the Wardrobe: Turkish Delight

“Each piece was sweet and light to the very centre and Edmund had never tasted anything more delicious”. Unfortunately for him, Edmund’s devouring of the White Queen’s addictive Turkish Delight ‘tied with a green silk ribbon’ signalled the beginning of a dark and dangerous path. However, Lewis’ descriptions of the jelly sent thousands of children to their parents begging for a taste. Despite this, as confectionery wholesalers, we’ve noticed that the delicately flavoured, aromatic treat largely remains a grown-up indulgence.

Koska’s Turkish Delight, dusted with Narnian magic, is ever so slightly addictive itself. The beautiful packaging from this historical brand will look fabulous in a themed display.

Harry Potter: Bertie Bott’s Every Flavour Beans

“They mean every flavour!” an enthusiastic Ron tells a nervous Harry Potter during Harry’s first ever journey on the Hogwarts Express. ‘Bertie Bott’s Every Flavour Beans’ are a favourite for many in the Wizarding World including Hogwarts’ headmaster, Albus Dumbledore. “Alas, earwax!”, he sighs after tasting a pleasant-looking lemon-coloured sweet. Other flavours include spinach, liver, and even bogey!

J. K. Rowling’s endless inventiveness, that continues to captivate the nation’s children, was responsible for some of the wackiest edible creations ever recorded on paper. Unfortunately for us muggles, enchanted chocolate frogs are unlikely to be making an appearance at your favourite confectionery wholesalers anytime soon. Instead we recommend Amarelli’s liquorice. These brightly-coloured sweets are covered in candy and have a surprise heart of high-quality Italian liquorice. Even better, we can guarantee that there is no earwax flavour!

Don’t lose time in providing your customers with some honeyed nostalgia. Ask our friendly sales team for help in emulating these enchanting treats in your retail space.

Remember, you don’t have to be a wizard to hit the sweet spot – as confectionery wholesalers, we think the real deal is pretty magical too!
About author: Desiree Michels

Angelina Moufftard works for hf Chocolates, established confectionery wholesalers with decades of experience supplying sweets and high-end chocolates to retailers across the UK. Working with the most dedicated suppliers from France, Spain, Germany, Holland, Belgium, the USA and the UK, hf Chocolates' great tasting and beautifully packaged products add panache to any sweet display.

CodeGuard

Other article from Food and Beverage

Partial to a Pop? Discover Original Gourmet’s Bestselling Lollipops
Here at HQ we like to celebrate the fantastic brands we work with, so I’m diving into the exciting word of wholesale sweets with America’s No. 1 branded lollypops from Original Gourmet. Located in Salem, New Hampshire, this brand’s ...
View by 255 people
Posted by Desiree Michels in ,
Keeping Up With The Millennials: Appealing to the 15-35 Market
Today’s 15 to 35 year olds, often referred to en masse as ‘millennials’, are a huge market with the spending power to match. By 2020, 75% of the working population will be from the millennial generation. However, too often when marketing ...
View by 224 people
Posted by Desiree Michels in ,
How Taste Works: A Chocolaty Guide
Why do some people love the bitterness of a dark bar and others crave the sweetness of marzipan? I explore how taste works and the subtle difference is between taste and flavour. Tasty or Flavourful? In day-to-day conversation, the words ...
View by 227 people
Posted by Desiree Michels in ,
A Beginner’s Guide to Gourmet Chocolate
People who are passionate about gourmet chocolate have known for a long time that they contain as much variety and flavour complexity as can be found in good wines and quality coffee. Now the general public is finally catching up, understanding that each bite ...
View by 248 people
Posted by Desiree Michels in ,
Chocolate Meets Coffee – a Marriage Made in Heaven
Have you ever thought to spice up your morning café offering with a dose of chocolate goodness? If you haven’t, you must! Coffee and chocolate are ying and yang, and a range of wholesale confectionery treats exist that can be seamlessly mixed with ...
View by 305 people
Posted by Desiree Michels in ,